Industry News
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US: Lululemon to sell its Mirror business – What kind of fitness equipments do customers favor?
Lululemon acquired in-home fitness equipment brand ‘Mirror’ in 2020 to leverage a “hybrid workout model” for its customers. Three years later, the athleisure brand is now exploring selling Mirror because hardware sales missed its sales projections. The company is also lo...Read more -
Activewear: Where Fashion Meets Function and Personalization
Activewear is designed to offer optimal performance and protection during physical activity. As a result, activewear typically employs high-tech fabrics that are breathable, moisture-wicking, quick-drying, UV-resistant, and antimicrobial. These fabrics help keep the body...Read more -
Sustainability and Inclusivity: Driving Innovation in Activewear Industry
The activewear industry is rapidly evolving towards a more sustainable path. More and more brands are adopting eco-friendly materials and cutting-edge manufacturing techniques to mitigate their impact on the environment. Notably, some of the leading activewear brands hav...Read more
